The American Matchcover Archive


A digital repository dedicated to the conservation and celebration of the American matchbook cover — a pocket-sized canvas that once served as the primary advertising medium for 20th century commerce. 

We hope to honor this everyday, utilitarian item not merely as ephemera, but as a significant artifact of graphic design history. 

Explore the Archive





Fuschia Favorites

A folio of fun and fabulous fuschia-colored finds.
China Palace
Cincinnati, Ohio
Hong Kong Restaurant & Lounge
Grants Pass, Oregon
Lancaster County Farm Diner
Elizabethtown, Pennsylvania 

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